

These Agreements are in google doc format to make suggestions easier.
Once all parties agree, these can be sent with Dropbox Sign
This Agreement are in google doc format to make suggestions easier.
Once all parties agree, these can be sent with Dropbox Sign



This button takes you to the proposal page
See email for password to open proposal file
Breakdown of the model
Programming Systems
Education
About 30 minutes
Specific to LA Fitness
Semi-private vs 1:1 PT model
Facility Design
About 25 minutes

Here is the breakdown if we arrived at a PPS of $35 on average:
Trainer pay out average $10.50 per session (30%)
Management (salary+bonus) 12-15%
Senior Leadership 2-3% (adjusted by region
License+Consulting 2-3% (long term)
Direct Expense 51% 4-wall EBITA
Operating margin 45-50%
Our goal is to provide the coach with the acquisition & fulfillment tools to reach 60 active clients in 12-18 months
>> This is approximately $200K gross income per coach for location
This position to the coach to earn $60-80K year 2
Potential to earn more as they mature
This can be achieved in under 30 training hours per week + 5-8 hours of administrative responsibilities
Launch a location with one manager and 4-6 FT "thrive" trainers
3-6 Month Sprint (hyper-growth) to 200 active clients
$280 avg monthly dues per client
$56k/mo with steady recurring net revenue for next 12 months
Year 1 = 35-45% operational profit margin
Year 2+ = 45-55% operational profit margin
We would like to guide the personal training departments in building a predictable and scalable model company-wide over the next 5 years. In order to achieve this, we need process-driven systems with the "program" at the core.
Aim for
$750K-$1M gross per location
Attractive Margin
92-95% month over month client retention company wide (built on quality assurance)
High Trainer (employee) retention per industry standard
Location Level Trainer & Management Competitive Compensation


Max 4 Thrive Trainers (2 per shift)
2 Groups per hour
16 Clients per hour
150-175 total clients capacity

Max 6 Thrive Trainers (3 per shift)
3 Groups per hour (tight)
24 Clients per hour
200-225 total clients capacity

Max 8 Thrive Trainers (4 per shift)
4 Groups per hour
32 Clients per hour
350-400 total clients capacity

Launch new groups every 15-30 minutes

